MedX Fitness & Health Care
Premier Fitness Brings Revolutionary MedX Training System to Canada
For 25 years, Premier/Mademoiselle Fitness Clubs CEO and founder John Cardillo has pursued the goal of creating the finest, most comprehensive fitness facility possible under one roof. Fueled by his keen interest in injury prevention and rehabilitation, as well as muscular and cardiovascular development, he has searched for the best system of scientifically and medically based equipment to serve those purposes. Cardillo is pleased to announce the company's commitment to invest $7.5 million ($250,000 per club in 30 locations) in MedX rehabilitation and medical assessment equipment in its in-house medical clinic Physiomed Health Centres. As part of Premier's OIntelligent Prescriptive Fitness' (IPF) program, the medically based MedX machines will benefit members who require rehabilitation, or clients who are fit but who want to achieve the maximum workout effects in the shortest amount of time.
Why MedX?
MedX was founded in 1988 by Arthur Jones, the retired founder of Nautilus Sports Medical, and Cardillo's mentor. Jones established MedX to continue research and development projects initiated in 1972, with the goal of perfecting the first meaningful tools for testing human functional ability, strength, muscular endurance and ranges of joint motion. The late Dr. Michael Pollack, head of the American College of Sports Medicine, spearheaded much of the research and helped Jones forge ties to the University of Florida. After 14 years of development, the lower lumbar extension machine was proven effective by independent research teams at the School of Medicine at the University of Florida, Gainesville. The patented breakthrough technology that forms the basis of MedX equipment enables qualified trainers to safely and effectively pinpoint trouble areas, measure the effects of gradual exercise and help repair damage. As soon as Cardillo saw what Jones' company had developed, he felt that in Premier's new $8 million state-of-art fitness clubs, only MedX would do. The apparatus is scientifically and medically based. Its beauty lies in the precision engineering of its components, rather than a glittery exterior.
Blueprint for Success
As part of Premier's IPF program, the MedX isometric testing equipment will further enable the efficient diagnostic assessment all members undergo to establish their current fitness level and determine their ultimate fitness goals. Based on that data and the vision they have for themselves, Premier's Physiomed staff use the information from the MedX testing to create a custom-designed workout blueprint that offers a critical path for them to follow through a specified timeline to achieve extraordinary results. And extraordinary results are what MedX is all about, whether the client is someone with physical challenges, or is fit.
The Ultimate in Efficiency
Premier/Mademoiselle Fitness Clubs have always provided trained professionals to take members through their paces, rather than pointing them toward a bank of equipment and abandoning them. The sophisticated, advanced MedX equipment requires fitness professionals to guide members through their proper use. Club members who are fit and who are searching for maximum development results in the minimum amount of time will find the MedX training equipment unparalleled. The complete line of equipment is scientifically developed to work every muscle of the body through perfect biomechanics, taking into consideration how muscles work anatomically. All the MedX equipment is used with supervision from Premier's qualified kinesiologists and trainers. Members move from machine to machine and complete only one set of 12 repetitions before going on to the next one. This is the perfect exercise tool, offering maximum results for your effort. Just three workouts per week of 30 minutes each can achieve results that would normally take nine hours per week on conventional equipment. The strength training machines work each muscle group thoroughly, exactly the way the muscles contract, operating at a low level of friction and offering a choice of resistance in 2-pound increments. Trainees can set just the right weight for rapid, steady progress. As long as you put out your effort, you will achieve an incredible workout in a short amount of time.
Fitness Testing Breakthrough
The ability to test people's cervical, neck, lower lumbar and thorax areas and knees without moving them is safer, especially for those who have back problems. The Physiomed staff can predict possible areas where people could hurt themselves. Using the information gained, Premier can custom design a MedX training program for each member. In addition, Premier will install MedX rehabilitation and exercise training equipment that decreases the chance of injury, even during exercise with dynamic repetitions. MedX uses inertial weight stacks that travel from only 1 inches to one foot, depending on the machine, despite a much greater limb movement. With reduced acceleration and impact, the person exercising also has a reduced chance of muscle strain. MedX is the most technologically advanced fitness, sports and medical/rehabilitation equipment available and will now be part of each Premier/Mademoiselle Fitness Club. For more information on the equipment, visit www.medxonline.com.
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